I’ve learned to never limit myself creatively, and design often goes hand in hand with strong writing. From social media graphics to brand development, my design work is a side passion that blends creativity with strategy. I’ve created content for local businesses, campus organizations and class projects, primarily using the Adobe Creative Suite and Canva. Whether it was designing promotional materials for cooking classes or crafting visuals for philanthropic events, I've approached every project with attention to detail and creativity for effective visual storytelling.

Elon University’s student-run, full-service agency partners with local businesses to develop branding strategies and creative campaigns. As a member of the creative team, I worked on projects requested by account executives, developing creative content in line with client briefs and brand guidelines, whether it be web banners, window decals or simply social media posts. With weekly critiques and collaborative feedback, I greatly improved my Adobe Illustrator skills creating social media content for McPherson Cleaners and The Village Grill, two local businesses in Burlington, North Carolina.

From August 2022 to November 2023, I was responsible for designing and scheduling social media content promoting upcoming cooking classes via Instagram, Facebook and in-house digital screens displays. I also crafted weekly emails advertising upcoming classes to their subscriber list using Hubspot.

When CCKC came under new ownership in 2023, I took on the role of revamping their logo and design elements and creating an official brand kit. Along with this, I designed additional creative materials like business cards, thank you notes, event brochures and menus. 

Elected into the role of Philanthropy Assistant on my sorority's program council, I wore many hats in the coordination of our various fundraising and philanthropic events around campus. Our philanthropy, Breast Cancer Awareness and Education, is one I hold very close to my heart, so I was honored to create meaningful and impactful design work for two of our biggest events: Flag Football and Think Pink Week. I designed banner templates in Canva, social media flyers to generate interest and participation, and additional decor details like floral bouquet tags and signage.